Learn how Marine Engine Parts updated their brand while launching on Magento 2 Cloud.
Lighthouse Marine Supply, owner of MarineEngineParts.com, is the 30+ year industry expert and your go to source for exhaust manifolds, risers, heat exchangers, water pumps, starters, alternators, tune up parts and other maintenance items.
Lighthouse came to us in search of a sustainable platform that would give them control and still be compatible with their NCR Counterpoint system. In addition to finding a new platform that could support them, the site was outdated and in definite need of an upgrade, both from the user experience and categorization stand point.
“When our Point of Sale company decided to exit the website business, we were left with a very short timeline in which to re-imagine our future growth through a new business model and deploy a new website that would fuel it.”
- Greg Scholand, Marine Engine Parts
Our Creative Solution
By making the move to Magento 2 and focusing on a complete site makeover and re-branding the team at Lighthouse has improved the experience of both the backend for their staff as well as the front end user experience leading to increased conversions.
“When we first spoke with EY, they told us that if they were chosen they would become a member of our staff and work on the teamjust as hard as the rest of us. Truer words were never spoken.”
– Greg Scholand, Marine Engine Parts