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Congratulations On Your Newly Launched Website!
You’ve taken a huge step in helping your business to grow. It’s important that you keep that momentum going as you progress. Need some inspiration to help you move forward? We’ve got you covered!
Let Your New Design Settle In
It’s always exciting to see something new come out and watch people’s excitement. It makes you want to do it all over again! It’s important to give your new site design some time to settle in before moving to the next big homepage design. You want customers to get acclimated to your new branding so you can get a proper idea on how you can improve the design down the line.
“We naturally want to please others as well as ourselves with a new site design. Sometimes it’s tempting to quickly make changes at the slightest negative feedback. However, it’s really important to collect enough user data in order to make informed edits to the site.”
-Eric Yonge, CEO & Creative Director
Continue Optimizing Your Website
While you want your design to flourish, there are always opportunities to improve your features and functionality. A good user experience is how you get customers to come back to your website. Take the time to listen to customer feedback as well as try to navigate the site yourself. What are ways you could improve the experience?
“The combination of usability best practices and customer data should always be at the foundation of changes you make to your store.”
-Jerry Godwin, Director of Operations
Drive More Traffic To Your Website
If you build it and add a little marketing behind it, they will come. You want your business to grow and the best way to do that is to take the time to market your website to the right audience. Improved traffic leads to improved sales which can lead to even bigger and better things.
“A new site without digital marketing is like a Ferrari without the engine. Digital marketing is the engine that drives the traffic, sales and revenue on your site!”
-Emily Faulkner, Marketing Specialist
What if I need help keeping the momentum going?
Not every business had the brand-width to optimize their site to their fullest potential. That’s why EYStudios created our ongoing marketing and maintenance service, Runway. The goal of Runway is to improve your site’s overall performance and user experience. We do this by enhancing features and functionality on your website as well as creating and promoting digital marketing content. Our clients are provided expert consultation by their dedicated Digital Account Manager. They meet with our merchants weekly, bi-weekly or monthly based on their schedule to provide reporting, consult on opportunities for improvement and manage all the tasks accordingly so their clients can focus on other work. Our Digital Account Managers are also available 24/7 in case your website goes down or if there is an issue with checkout.
What’s special about Runway is you can utilize our services any way you choose. You can choose to go heavy on development or design or you can choose to put more emphasis on our digital marketing services. If your team is looking to enhance your rankings on Google, our team is ready to tackle your site’s keyword rankings with our search engine optimization services. If your business is looking to boost brand awareness and increase traffic as well, we offer social media and email marketing. Finally, we offer pay per click services to boost your site traffic even further.
Want to learn more? We’d love to start a conversation to discuss your goals for growth. Our team of eCommerce experts is ready to help scale your business successfully. Give us a call at 678-402-6378 or email info@eystudios.com.