In addition to a fresh design and improved navigation, one particular focus of the Panthers was to improve the mobile shopping experience. As such, when we designed the site, we focused equally on the desktop, tablet and mobile experience.
We wanted to be sure that customers would be able to navigate the site and checkout with ease.
By leveraging the key features of the BigCommerce platform, we were able to deliver a shopping experience that is on par with the one fans receive at the game.
- Sean Callihan, EYStudios
Less shoppers leaving, more converting. With more people staying on the site and completing purchases, their overall conversion rate increased 37%> Download full case study